Master of Business Administration with a specialism in Hospitality and Tourism

Course Overview

Course Details

What you will be learning:

This programme is specifically designed to provide:

• The ability to generate insights from a management perspective and make data-driven decisions to solve business challenges.
• Skills in developing and implementing effective strategies specific to the hospitality and tourism sectors.
• Leadership capabilities and a deep understanding of best practices within the hospitality and tourism industries.
• Expertise to address emerging trends and challenges related to sustainable practices and innovation in hospitality and tourism.
• The Benefits of the Programme

On successful completion of this programme, you will be able to:

• Gain a competitive edge in the job market with specialised skills tailored to the hospitality and tourism industries.
• Derive actionable insights and make strategic recommendations specifically relevant to hospitality and tourism.
• Apply advanced analytical tools and methods to gain insights and make business recommendations.
• Prepare for leadership roles in organisation.
• Improve business process, operations and strategies within the hospitality and tourism sectors.
• Exhibit innovative problem-solving skills tailored to the unique challenges of hospitality and tourism management.
• Demonstrate strong intellectual and analytical capabilities in strategic management within the context of hospitality and tourism.

Dual Degree Programme

Students who are under Bachelor’s Degree Programme will have the option to opt-in for the APU-DMU Dual Degree Scheme. Under this Scheme, students will receive 2 Degree Certificates & Transcripts upon graduation: 1 from Asia Pacific University (APU), Malaysia and 1 from De Montfort University (DMU), UK.

Admission requirements :

please contact our educational consultants or submit your application for Admission assessment.

Fee Structure

Curriculum

Modules & Project

This programme comprises 13 coursework modules and a Project. There are 10 compulsory Core Modules (including Research Methodology module) and 3 specialisation modules.

Pre-requisite Modules (for non-business students)
Duration: 1 Month (Full-time) / 2 Months (Part-time)

• Managing People
• Understanding Customers
• Managerial Finance
• Business Environment & Strategic Planning

Core Modules

• Organisational Behaviour
• Accounting & Finance for Managers
• Managerial Economics
• Technology Management
• Global Strategic Management
• Human Resourse Management
• Statistical Decision Making
• Research Methodology
• Entreprenuership
• Digital Marketing Tools and Trends
• Project

Specialisation Modules

• Events Planning and Management
• Leadership for Hospitality Business
• Sustainable Tourism

Project

You will be expected to conduct effective research in relation to your area of specialisation (Hospitality and Tourism) for both academic and industry purposes. Either route will require you to plan and conduct an effective individual research and analysis, leading to a significant academic paper, consultancy report or case history in relation to an aspect of business.