Master in Strategic Communication
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Course Overview
Qualification: Master
Study Mode: Full Time
Intakes: January, May, September
Duration: 1 YEAR
Tuition Fee: RM 42,000
English Requirement: ELITS 6.0
Course Details
The Master in Strategic Communication program at UCSI University provides students with both theoretical insights and practical skills in strategic communication, digital media, and marketing. Through a hands-on curriculum, students learn to assess and address complex communication challenges, create effective strategies, and leverage digital platforms for engagement. Graduates are well-prepared for careers in corporate communication, public relations, digital marketing, and media management.
Fee Structure
| Fee Type | Amount (MYR) |
|---|---|
| 1st Year Fee | RM 42,000 |
| Deposit (Refundable) | RM 1,500 |
| International Student Admission Fee | RM 4,199 |
| Registration Fee | RM 450 |
| Resources Fee (Yearly) | RM 2,550 |
| Visa and Insurance Fee | RM 3,600 |
Curriculum
Core (Compulsory)
- Theories and Concepts in Media and Communications
- Methods of Research in Media & Communications
- Critical Approaches to Strategic Communications
Electives (Select two)
- Corporate Communications
- Statistics in Strategic comm
- Big Data Analytics
- Crisis Communication
- Strategic Communication in Practice: Professional Perspectives
- Social Media Marketing Strategies
Candidates will also be expected to complete a dissertation to graduate.